Case studyBrand, content, UI/UX, development and SEO

Ortiz Projeto e Engenharia.

From brand to website: a digital presence built from scratch. Visual identity, copywriting, prototype and company website for an engineering and design firm.

Ortiz Projeto e Engenharia logo
Client
Ortiz Projeto e Engenharia
Year
[ano]
Services
Brand, content, UI/UX, development and SEO
Home page of the Ortiz website, with a technical drawing in the background and the slogan Safe and efficient solutions
Screenshot of the live project.

T1The challenge

A technical firm with no digital presence.

Ortiz needed a digital presence that matched the quality of its technical work. There was no defined brand, no website and no copy that clearly explained the services on offer.

The goal was to convey safety and efficiency, the same values the firm delivers in every engineering project.

T2The solution

Four deliverables, one identity.

We ran the project end to end, from brand to code, so every piece spoke the same language.

  1. S1

    Brand

    Logo, visual identity and the slogan “Safe and efficient solutions.”

  2. S2

    Content

    Company and service copy, written for people and for search engines.

  3. S3

    Prototype

    Experience designed in Figma and approved by the client before any code.

  4. S4

    Development

    A fast, responsive website with on-page SEO from day one.

T3The result

A recognisable brand and a website that works for it.

[result metric]
[+00%]
LCP measured at launch
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[result metric]
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Next step

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