Why your competitors rank above you on Google

Relevance

Your competitor's page may simply answer what the person searched for better: the right term in the title, a more complete explanation or a more useful format.

Authority

Mentions and links from other sites work like recommendations. Whoever has more relevant recommendations tends to rank higher.

Experience

Speed, the mobile version and how clear the page is also count. A slow website loses rankings and visitors.

• SEO
• Competition

Written by

Wlad · Head of SEO

Leads SEO and GEO strategy at Apex. Helps businesses get found by the people searching for what they offer.